I had the privilege of working on a commission for the launch campaign of Coach’s City-Sole line. My task was to create an engaging and interactive experience for users, which included illustrating an interactive map, posters, and scenes depicting the imagined City-Sole town, as well as designing the mini app. The illustration portrays the vibrant City-Sole town, where residents skate around, visit movie theaters, attend parties, and go shopping. This artwork served as an interactive map, allowing users to explore the town alongside the main character. By clicking into different venues, users could discover more pages, each illustrated with various scenes of nightlife. As the main social media campaign for the launch, the project was well received, further enhancing the brand's visibility and engagement.